76 Dodgers

As a major sponsor for the Los Angeles Dodgers, 76® offered an excellent deal to their customers—buy one ticket, get one free. And all you had to do was fill up with 8 gallons fuel at participating locations. As an ode to "Take me out to the ball game", the visual used in this campaign was intended to signify the value of comradery at one of America's greatest past times.

 

Client:
76

Category:
Point-of-Purchase

Additional Work

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